Europe’s largest wildlife conservation charity RSPB - BirdLife in the UK - and one of the globe’s biggest retailers –Tesco - have teamed up to increase awareness of the deforestation crisis and raise essential funds to support on-the ground conservation work to tackle the problem. The ground-breaking partnership is called ‘Together For Trees’  and will help protect rainforests around the world.

Deforestation is a major cause of climate change – it causes more carbon dioxide to be released into the atmosphere than the world’s transport sector.

Together For Trees aims to raise over £1 million (US$1.5 million) for the RSPB in its first year. Tesco customers will be able to help save endangered rainforests every time they re-use a bag. They will be able to donate their green Clubcard points, Clubcard vouchers or give money directly to the programme via a new website www.tesco.com/trees. Tesco is additionally contributing £75,000 from the sale of its new range of Together For Trees reusable bags.